Your logo is the most important aspect in selling your product/ brand, it is what gives people the first impression of your company, and therefore you need to get it right. A good logo will evoke the image/ spirit of your company and lend itself to simplifying or updating. Its main priority is to look appealing, badly designed logos will give a poor impression of that brand/ product/ company and therefore lead to lower sales. Even multi-national companies update/ change their logo from time to time to keep their image up to date. Letting your logo date could cause people to think your products are also out-dated.
Also available:- stationery design, screensavers, wallpapers etc…