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 Trade-Pro™
Dist-Pro™
NPD
Insight
Value-Gro™
Web-Traf™
Consultancy
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NPD Insight
A
specially designed process to develop new consumer focused
product and brand propositions that meet consumer needs
- Customer
insight generation, which is then developed into insight
workshops for clients as part of their NPD planning process.
Workshops already in development:
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Key social trends shaping modern society and how they
impact your product
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Emerging 'lifestyle' Healthcare needs · Understanding
consumers with Chronic health conditions
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Unique projective research techniques to generate
strong emotionally engaging product or brand insights
relating to the key current trends.
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Using the above work to write product development briefs
and to manage the sourcing and development of this program
as required.
Emerge
Marketing has also set up a virtual company, involving packaging,
development, design and marketing to work with retailers
and manufacturers to source specific products they wish
to launch either under existing brand ranges or as a completely
new range that they do not have time to undertake themselves.
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