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plexus™ interactive
The truth is, most customers want to try before they buy. Well now they can. . .
A customer wants to buy a CD, but first they want to listen to it. So they take it to the in-store plexus interactive terminal. There, they scan the CD’s barcode or use the touch-screen. Immediately they see and hear what is on the CD: the tracks, the artists.
Shopping becomes fascinating, it becomes fun.
Now your customer wants to buy a film. So they take the video or DVD to the plexus interactive terminal. Again, they scan the bar code or use the touch screen. They see the film trailer. But the potential is limitless. They could see whatever your client wants them to see.
It becomes enjoyable.
Another customer wants that computer game everybody is talking about, but they want to know how it works what it looks like. So they take it to the in store plexus interactive terminal. They can find out how to play the game, technical specification - even links to other games.
It becomes a pleasure.
A customer want some wine, but they want to find out more about it, so they take the bottle to the plexus interactive terminal. They see or hear expert opinion on the wine, the food it best compliments where in the shop they can find the food. They learn new recipes developed by top chefs, discover new cuisine.
It becomes stimulating.
Now, instead of buying and hoping, a customer can scan, view, choose then buy. In every aspect of the retail experience, plexus interactive brings information and entertainment to life. Mobile phones, electronic goods, medicine - anything with a barcode, which is just about everything.
Plexus Interactive from Chrysalis Retail Entertainment is an in-store information and entertainment system that can be updated via ISDN, ADSL, Satellite or CD-ROM. This update allows new material to be made available to the consumer as soon as it is relevant. It has innate marketing database value. It allows unlimited creative flexibility, having static or full motion video capabilities. The system is fully customisable to suit any and every retail need - be they in-store networks or stand-alone units.
It’s here and now. It’s real.
plexus™ interactive
. . .where imagination meets information Copyright2001 Nick Green. All rights reserved
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